Hyped Media تنضم إلى @OMA_Australia

أفاد DailyDOOH أن Hyped Media، التي تشغل أسطولًا من شاحنات اللوحات الإعلانية LED الرقمية في جميع throughout أستراليا، وتقدم services للحملات على المستوى الوطني، قد التحقت بجمعية وسائط outdoor الاسترالية (OMA).

قال James Henry، المدير العام لـ Hyped Media، إن the decision to join the OMA is about strengthening the company's connection with the broader out-of-home industry. He said mobile billboards have always delivered impact، ولكن impact alone is no longer enough to earn a bigger place in the media plan. Budgets are tight and advertisers need to know who they are reaching، ما was delivered، and how it was measured. Through Hyped Media's OMA and MOVE membership، advertisers will soon get the confidence of data and audience metrics with the flexibility of mobile billboard advertising.

قالت Elizabeth McIntyre، المديرة ejecutiva لـ OMA، إن new members bring fresh perspectives، ideas، and energy to industry، and that تركيز Hyped Media on creating impactful experiences makes it a valuable addition to the OMA community. She said the industry continues to evolve rapidly، and that bringing more businesses into the OMA community strengthens its collective voice and creates greater opportunities to share knowledge، collaborate، and drive medium forward.

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