Stanford's Adverb Wall Gets YESCO Makeover

YESCO has announced the completion of a refresh of Stanford University's Adverb Wall, a permanent art installation at the Stanford Graduate School of Business, DailyDOOH reported on October 28, 2026. The company says it originally constructed the installation in collaboration with artist Peter Wegner more than 14 years ago and returned to carry out lighting and display upgrades intended to preserve the artwork.

The work, as described by YESCO, included removing the display's existing internal lighting and installing new LED lighting and power supplies, refreshing vinyl on select words, and securing internal wiring to prevent shadows or visual obstructions. Following the upgrades, the company reassembled and secured the display.

The installation, which YESCO calls "Monument to Change as a Verb," is located at the Stanford Graduate School of Business Knight Management Center and uses an ever-changing sequence of illuminated adverbs to explore the many ways change can occur. YESCO says the piece was originally completed in 2012 and measures 14 feet by 18 feet, with 308 adverbs programmed to illuminate individually and in choreographed groupings.

"Returning to Stanford 14 years after we first brought Peter Wegner's vision to life speaks to an important part of what YESCO does," said Jeff Young, whom YESCO identifies as its chief revenue officer. "Our role doesn't end when an installation is complete. Maintaining and updating complex art displays ensures the original artistic intent can continue to resonate with new generations of students, faculty and visitors."

The installation combines language, light and reflection to invite viewers to consider what it means to create change as well as the many ways in which change can be approached, YESCO says. Its highly reflective exterior incorporates laminated glass panels and precision-cut aluminum, allowing passersby and the surrounding environment to become part of the visual experience. Behind the display, a highly customized internal grid system enables each word to illuminate independently or alongside other adverbs. YESCO says its original lighting control system was designed with more than 80 programmed scenes and sequences, creating shifting graphic patterns and movements across the installation, and that randomized sequencing helps continually alter the experience for viewers encountering the artwork.